Email Marketing IQ Please wait while the activity loads. If this activity does not load, try refreshing your browser. Also, this page requires javascript. Please visit using a browser with javascript enabled. If loading fails, click here to try again Testing your everyday Email Marketing IQ! In order to achieve success you must first discover just how much you know or don't know. Let's get started... Start Congratulations - you have completed Email Marketing IQ. You scored %%SCORE%% out of %%TOTAL%%. Your performance has been rated as %%RATING%% Call 678-404-1466 Now To For Your Free 15 Minute Email Marketing Consultation.... Your answers are highlighted below. Question 1Email marketing is only for mid--size to Fortune 500 Companies.TrueFalseQuestion 1 Explanation:Why is this important? This is a huge myth that everyone with a business should use email marketing as a way to remain connected with their existing customers. It's on the best ways to build your brand and expand your expertise at the fraction of the cost of conventional marketing. Question 2You should always ask for permission from all contacts before you add them to your list of "subscribers".TrueFalseQuestion 2 Explanation:Why is this important? At a "basic" level it is critical to ask for permission before you add someone to your list. You should also confirm this in your first follow-up email. And, by clearly setting expectations and explaining the benefits of your program, your subscribers are more likely to find your messages valued and relevant. All of the above should be within your best practices as it will pave the way to a solid, trustworthy and long-lasting relationship.Question 3How frequent should your email marketing activities be for your target audience?Every now and thenJust when I have a promotionAt least once a monthAt least once weekEvery single dayAs I see fitQuestion 3 Explanation:Why is this important? In the vast majority of cases, more is NOT better. Your targets want to hear from you but they want valuable content. The key here is to set and then follow-up on expectations regarding frequency. Question 4After someone signs-up, how long should you wait before sending your first follow email messages?Between 2 and 3 daysA weekImmediatelyQuestion 4 Explanation:Why is this important? Best practices indicate that you should send your welcome message within 24 hours of sign-up. Take this time to reinforce your brand and benefits of engaging with you. Present a special and timely offer/incentive. Make your first impression count!Question 5Do you agree that "subject lines" should be generic in order to disguise the email's intent and help to insure a greater "open" rate?TrueFalseQuestion 5 Explanation:Why is this important? Your subject line is a critical factor in how many people will open your email BUT never mislead your subscribers. This is a huge no-no! Your subject line should be enticing and engaging to capture the reader's attention.Question 6The best tool to use when implementing an effective email marketing process is an __________________.Social media... Facebook, Twitter, MySpace, LinkedIn....Microsoft OfficeAutoresponderGmail, Hotmail or YahooQuestion 6 Explanation:Why is this important? This is the most critical element of an advanced email marketing strategy. This is how the savvy email marketing list managers can align his/her email program with subscribers’ needs and expectations, and creates messages and offers tailored to individual interests. The more relevant the message, the greater the response and rewards for both you and your subscriber!Question 7All email messages should designed to ensure optimal viewing, always highlight the key benefits of your info and offers, and always include a call-to-action?TrueFalseQuestion 7 Explanation:Why is this important? Yes-yes-yes. You absolutely need to take "design" into account (html vs. plain text, images or not), and you absolutely need to promote your goods and services and ask for the business!Question 8Your own "inbox" is a great place to get email marketing ideas. Do you agree?TrueFalseQuestion 8 Explanation:Why is this important? Yes! By observing how other marketers do it – what seems to work and engage – you can get terrific ideas and learn more about both the do’s and don’ts!Question 9All email marketing systems should allow you to review campaign performance metrics and analyze program success?TrueFalseQuestion 9 Explanation:Why is this important? You can only manage what you can measure. This is both a critical issue and an opportunity! Savvy email marketing list managers will continuously fine-tune their programs based on performance Once you are finished, click the button below. Any items you have not completed will be marked incorrect. Get Results There are 9 questions to complete. You have completed questions question Your score is Correct Wrong Partial-Credit You have not finished your quiz. If you leave this page, your progress will be lost. All doneNeed more practice! **Request Your Strategy Session Today** Grab a FREE copy of "Making Email Marketing Easy For Businesses" DVD... Simply go to http://www.EmailMarketingDVD.com! It'll be shipped to you ASAP!Keep trying! **Join Our Monthly Tactical Training Program**Not bad! **Join Our Monthly Tactical Training Program**Good work! **Join Our Monthly Tactical Training Program**Perfect! **Let's Design Your e-Newsletter**